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Link building strategies and their importance
In everyday life, you can talk about how awesome you are until the cows come home, but it’s difficult to convince people that you are

How to embed video in WordPress – Your ultimate guide
Video may have killed the radio star, but it’s breathing new life into businesses new and old in the digital world. More than ever before,

On page SEO guide
A Comprehensive Guide to On-Page SEO On-Page SEO elements Simply building a website for your business or services is not a recipe for success in

What is a sitemap and do you create one?
Having a strong Google presence is the main goal of any business with a website that’s intended to generate leads. And to do that, you

What is robots.txt file and how to use it?
The world of search engine optimisation is intricate and complex, but we like to think it’s a world full of digital marketing phenomena that we

What is structured data? Everything you need to get started with Schema
We hope you’re ready for another article filled with all the lovely technical stuff that excites our team, just as much as it does Google.

301 vs 302 Redirect: Which one to use?
Sometimes it’s tricky to know whether your site’s situation is calling for a 301 redirect or 302, but let us tell you right here and

How to optimise your blog posts for SEO
Blogging used to be a way to express yourself and share your passion with those around you. While this still happens to be the case,

Unleash the power within
In September 2017 we were privileged to attend Unleash the Power Within in Sydney hosted by none other than Tony Robbins. If you’re hungry for

An amazing tale of how The HUNTER became the HUNTED!
When we met Troy and the team at The Lion, we all knew they had a killer service. You know what it’s like. You have

How long does it take for a website to rank on Google?
The first question that any company asks when making the smart decision to engage in SEO is; “How long until my website ranks on top

Complaints on Social Media, what should you do?
Your day has started off great, you’ve just finished lunch and returned to work at your desk, only to discover a not so friendly facebook

Why backlinks are so important to your SEO strategy
Search engine optimisation, or SEO, became important the moment search engines emerged. SEO became significant in the very early days of the internet. It became

How to create killer Facebook Ad campaigns
Social media reaches more people daily than any other media type that’s ever existed. There are over 3 billion active social media users, and every

Blogging for SEO: The secrets you need to know
Half the struggle of establishing higher rankings on Google is ensuring all aspects of your website are optimised for the best possible success. And that’s

Top 3 Digital Marketing channels
When it comes to digital marketing, some channels have continuously proven their worth. Others have become obsolete due to the changes that are occurring with

Email Marketing: Make sure it delivers
In order to get the most out of email marketing, you must understand the core fundamentals and how it works, otherwise you may be inadvertently

How great leaders inspire action!
Video – Simon Sinek has a simple but powerful model for inspirational leadership — starting with a golden circle and the question “Why?” His examples

It’s our attitude that determines our success
I came across this great self development speech that I think we could all be reminded of from time to time… A beautiful speech by

Website conversion rates may be hurting your business
Did you know that the average conversion rate to a sale on the Internet is 1%? Essentially, for every one hundred people who go to

The 4Ps of the marketing mix is your key to success
We all have things that make us tick, interests that spark our attention or grant us motivation. We have our values, passions and dislikes. All

WHY SEO IS THE NUMBER 1 MARKETING SERVICE
A solid SEO strategy is an integral part of any marketing plan. If you’re going to invest in professional services to boost your sales, SEO

SEO Explained
What is SEO, Exactly? The goal of foundational SEO isn’t to cheat or “game” the search engines. The purpose of SEO is to: Create a

LATEST DIGITAL MARKETING TRENDS
The technological advancements that are being made daily have given people tools that they could have only dreamed about in the past. As it stands

The Trendy New Feature Taking Hold Of Web Design In 2020
We all remember when flat graphics and icons took over the sphere of graphic design and brands across the globe started shifting towards this global

So You Think You Know Digital Marketing
We use the internet to connect to the world around us in an increasing amount of ways, that keeping up with the evolution of it

Coronavirus Is Effecting Your Social Media Engagement – Here’s How
The rise of COVID-19 has had endless effects on industries of all forms. Brick-and-mortar retailers have finally been forced to take up digital operations or

Site Speed For SEO: Why It Matters
It’s no surprise that websites with slow speeds or loading times lead to decreased customer satisfaction. It’s also been shown that site speed has a

How To Choose An SEO Company
Choosing the right SEO company for your business is crucial if you’re looking to ensure that your brand succeeds. The hiring process can be tough.

Essential Tools For Working From Home
For a majority of businesses, working from home is now the ‘normal’, with coronavirus throwing the corporate world into unknowns and new territory. Mastering remote