Get more traffic and customers without breaking the bank
When it comes to eCommerce websites, the phrase “If you build it, they will come” is a myth. The truth is that you have to work to drive traffic to your site. Fortunately, there are several ways to get visitors, and having both an organic and paid strategy will put you way ahead of the competition.
While your competitors are probably investing dollars in ad campaigns and expensive growth strategies, you can have an edge by finessing your eCommerce SEO. After all, SEO yields the highest ROI (return on investment) of any other eCommerce marketing strategy.
This claim may seem bold, but it makes sense when you break down the numbers. Think about how much you might be paying for a Google Ads campaign. You should also consider your cost per acquisition for your paid advertising. While the actual figures will vary based on your industry and type of product, one thing remains constant: SEO is a relatively low-cost strategy that can produce high dividends.
ECommerce SEO Strategies
We take a comprehensive approach to eCommerce SEO. By having the following pieces in place, you'll have a steady stream of site traffic and a growing number of buyers:
Other Benefits Of ECommerce SEO
Most people think of SEO as necessary to get more traffic. Our clients also understand that a well-executed eCommerce SEO strategy also drives conversions. Here’s how:
Creating pages rich in keywords and information results in more descriptive product pages, which help inform the customer and remove doubt.
Content marketing, as part of an SEO strategy, drives traffic while also giving you a platform to share information about your brand and company, leading to more customers.
A successful eCommerce SEO plan results in free, recurring traffic that converts.
Ready for a flood of qualified traffic to your eCommerce store?
Get in touch with us today.