Ever wonder how you competitor gets to the top of the Map on Google? The secret is their ‘Google My Business’ listing. If you've never heard of Google My Business, or you're unsure how it can work for your business, then we wrote this page for you.
Google My Business is a free tool for local businesses that helps them stand out and share information to attract the right customers.
You can think of it as a social media profile, but for your business. In one place, you'll have a visual representation of who you are and what you do. This includes a map with your location pinned on it, photos of your facility, reviews, contact information, and more.Let's get started
Having access to a free tool that helps you get discovered by your ideal prospect is pretty powerful. But Google My Business has additional benefits, too.
You get another place to gather reviews and publicise what makes you special.
Our team is here to help, and we're happy to do all the heavy lifting. If you're the DIY type, here's what you can do to get started using this valuable (free) tool.
Verified businesses are considered more reputable than non-verified companies. Verification is a simple process involving a postcard from Google that confirms your location and your operations.
Use every available field to provide information, and be as detailed as possible. Remember, your audience is likely to be people looking for your product or service. Give them enough context to make a decision.
GMB is not a "set it and forget it" tool. By keeping your information updated with photos, hours, and reviews, you signal to potential customers that you're an active business owner who cares about the customer experience.
Be thorough when you fill out the business description field. Not only does this help with SEO, but it will also give customers more information to make a decision.
Having a significant number of reviews signals that you're a reputable company. Reviews help customers decide if you're a pleasant place to do business with. Also, make sure you respond to reviews (both positive and negative) in a timely and professional manner.