70% of industrial buyers have done their research before talking to your sales team*
If you’re still relying on trade shows and word-of-mouth referrals, you’re leaving money on the table. Meanwhile your competitors thank you for gifting them some of the most valuable sales opportunities out there. It’s essential that you have a strong digital presence – one that ensures clients find your business (and not your competitor’s) first.
EDGE can help you to be found when & where it matters most.
- Our strategies are results-driven, giving you a clear, measurable return on investment for your marketing and SEO spend.
- We focus on your ideal customers - the ones that are happy to place big orders, offer you repeat business and sing your praises to their network.
- You’ll leverage two decades of digital marketing experience to help your business grow.
WE DEAL WITH THE FACTS
Our strategies aren’t a shot in the dark
The EDGE team has been working alongside some of Australia’s most well-known brands for over 20 years. We’ve witnessed these changes in the manufacturing and supply industry as prospective customers rely more and more on digital channels to help them make important purchasing decisions.
At EDGE, we’re committed to ensuring you show up where and when your ideal customers are looking for you. We know that a results-focused approach to your digital marketing can completely transform your sales process and help you attract and retain incredible clients.
We don’t just work with clients; we build lasting partnerships
How EDGE supported T-Shirt Co. to boost their revenue by 46% despite a challenging COVID slowdown
108%
Increase New Users
69%
Decrease Bounce Rate
111%
Increase in Online Sales
46%
Increase in Revenue
COVID spike and COVID dipping | 01 April 2021 – 16 June 2021 | 01 April 2022 – 16 June 2022
Our approach to digital marketing for manufacturers and suppliers
How we do it.
We start every strategy with a solid foundation – a search engine optimised (SEO) online presence is the critical core foundation of every strategy we undertake. It ensures you’re found when it matters most.
Let’s discuss your business objectives in 30 minutes
- Who your ideal clients are - and how to get them into your sales pipeline
- How to structure your manufacturing or supplier marketing strategy to work towards your long-term goals
- How to best allocate your marketing budget to achieve real growth for your business.
The EDGE difference
Don't just take our word for it.
“I have worked with EDGE for many years, from Google Ads campaigns to website design and builds. The staff are friendly and insightful, and I look forward to my monthly project meetings as I always come out of them feeling positive and energised.
I manage the marketing for two different styles of businesses, so the brief is often different each time I work with EDGE, but this does not seem to phase the team – they take it all in their stride.
I look forward to achieving greatness with EDGE for the commercial and industrial soundproofing companies I work with.”
– Commercial and industrial soundproofing client
Ready to get started?
At EDGE, we’re not a provider – we’re a partner.
Here’s how we’ll work alongside you to get on the road to digital success.
We’ll organise a free 30-minute strategy session
We’ll chat with you about your long-term goals
We’ll create a custom growth strategy
Delivering Real Results for Aussie manufacturers since 2002
There’s no denying it – marketing for manufacturers has changed over the past couple of decades. When we started EDGE in 2002, our manufacturing customers were relying on networking events, trade shows and Yellow Pages in order to make sales and move stock.
In 2023, many Australian manufacturers are relying on outdated methods to promote their business, and unfortunately are finding themselves falling behind their competitors. They haven’t realised that today’s buyers are shopping around online anywhere at anytime.
Your customers are likely looking at your website, social channels and online shop so they can make an informed decision about whether to buy from you. This means, it’s more important than ever to have a digital presence that is working around the clock to promote your business and your products.
It can be hard to know which platforms to prioritise and how to get the best results from your efforts. At EDGE, we specialise in implementing the best marketing for manufacturers. We leverage proven strategies that are designed to grow your business with a steady stream of website traffic, made up of your ideal customers.
While the end goal sounds simple, the road to get there is complex and highly competitive.
So why not get ahead of the competition – with proven strategies and real-results?