Google Ads Agency Gold Coast

Our Agency knows Google Ads and the best strategies to help build your brand awareness, connect with new customers, and convert leads

The Gold Coast’s Leading Google Ads Agency

Ready to level up your business? Edge Marketing is one of the leading Google Ads agencies in the Gold Coast–and for good reason. We work with businesses of every size to help generate new website traffic, convert leads, and position your brand as an authority figure in the market.

With an expert team who strategise and execute every element of your campaigns, we know which levers to pull and how to get the best ROI. Interested in learning more about Google Ads management and how we optimise your site? Check out Edge Marketing.

We don’t just work with clients; we build lasting partnerships

How We Optimise Your Google Ads Campaign

Edge Marketing is a team of expert digital marketing professionals who have the experience and track record to back up our claims. Leading as one of Australia’s best website development, SEO, and digital marketing agencies on the Gold Coast, we walk the walk when it comes to designing, executing and measuring your success online.

One of the most commonly used tools in our kit is optimising our client’s campaigns and websites for Google Ads and paid Google advertising. A paid form of search engine marketing that can help position your brand as a go-to figure in the online space, our efforts can help new customers find you, convert leads to paying customers, and anchor your brand as a market leader.

Among the strategies relied on to optimise your Google Ad campaigns, we take care of:

Website and search engine optimisation
Campaign copy and design development
Tracking your ad success through detailed Google Analytics
Refine and define your campaign messages and target audiences to continually increase your hit rate and ROI

No longer interested in a once-and-done solution, we partner with businesses in the Gold Coast who are interested in long-term relationships, boosting their online presence, and using their Google Ads account to scale up for success. To do this, we offer end-to-end services from strategy and design through to execution and analytics, meaning, that your ad campaigns will regularly be mined and refined to be the best they can be.

Choosing PPC Campaigns for Gold Coast Small Businesses

For clients new to the digital marketing world, you may have limited experience with PPC campaigns and wonder if they’re worth their salt. Fortunately we can assure you–they are! PPC, or Pay-per-Click, campaigns are just one of the Google Ads campaign strategies we organise and deliver for Edge Marketing clients every day. A strategy that relies on selecting the most relevant Google Adwords keywords and user search terms that represent your brand, product, or service and then bidding against other online competitors for the top Google search page spot.If (when!) we’re successful in ranking you high on a search engine results page, the placement is paid for every time a new user clicks through the ad–meaning you can generate new leads who click through directly to your site for an agreed upon cost.A highly competitive landscape, understanding how Google Ads work and which paid platforms or tools to action to best achieve your marketing goals, we recommend working with experienced professionals who can maximise your ROI and minimise ad spend waste.Need help navigating PPC advertising or Google Adwords campaigns? That’s where our Edge Marketing Google Ads agency comes in.

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“It’s all about results at the end of the day, it wasn’t just a job for EDGE, they wanted to become an extension of my business”

Troy Sorrensen

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We’re a Certified Gold Coast Google Ads Agency

Edge Marketing is proud to be a certified Google Ads partner. This means that our staff have the experience, training, and track record to show our online success and it’s awarded and renewed by the Google group itself.A strong industry recognition that our team is recognised for maximising campaign success, the Edge Marketing Google Partner certification means that we regularly drive client growth, maintain client Google Ads campaigns, and can demonstrate our Google Ads campaign skills and expertise.Making sure to stay on top of emerging trends, algorithm updates, and best practice, the Edge Marketing experts undertake regular training and certification to maintain and uphold our trusted Google Partner status. This means that every Edge Marketing client is accessing some of the industry’s best–and boosting their own opportunities of success.

How to Rank #1 on the Gold Coast

We get it–digital marketing and search engine optimisation can be overwhelming at times. With changing algorithms, new platforms and tools, and best-practices scenarios that only a marketing wizard could understand, we appreciate feeling hesitant about trying to compete online.

If you’re interested in optimising your website, considering paid online advertising opportunities, and using your Google Ads account for lead generation, we recommend working with a team who can help guide your first campaigns.Among the paid Google Display Network and Google Ads campaign advertising opportunities to consider, there are:

Local Search Ads
Responsive and Dynamic Search Ads
Display Ads
Shopping Ads
Video Ads
Google My Business, Google Maps

Among others. Not sure where to begin? Edge Marketing can look at your marketing goals and deep dive into your customer personas to design the best strategy for you. Knowing how and when to leverage your ad dollars with supportive paid advertising tools, we can help increase the chances of campaign success without the trial-and-error.

Search Engine Optimisation and Google Ads Management

Interested in broadening your horizons? As a digital marketing and Google Ads management team, our in-house experts specialise in most online marketing platforms that can help connect your brand with new and engaged clients.

Among the most common tools requested by our clients, we actively turn to:

Social Media Marketing
Email marketing
SEO services
Web development
Graphic design

Work with Us to Get Your Google Ads Live

Edge Marketing believes in bringing power to the people–which is why we take such pride in working with businesses of every size up and down the Gold Coast. From solopreneurs to industry established brands, we can work with you to strategise scalable Google Ads campaigns and then measure our own results.Regardless of your marketing goals, one of our team members can walk you through the process of our end-to-end digital marketing services to see how we can collaborate and boost your online presence.