Great question–even better answer. Search Engine Optimisation projects can vary in their cost structure according to the type of work needed and the client’s budget. This means that even if you’re working with a smaller budget, we can likely design an SEO solution that will give your brand a boost without breaking the bank.
Among the costs included in traditional Brisbane SEO services, there will be:
Dedicated Account Manager
We always assign our clients to a dedicated Account Manager for the best experience on both sides when working with your team. A dedicated Account Manager gets to know the ins and outs of your business and represents your interests to the rest of the EDGE Marketing team. From campaign analytics to keeping all working parts and people on track, the client (you!) will have a go-to person to talk about your business goals, dreams, and ideas with a Brisbane SEO consultant that can feed these back to the team.
Support Team
The team members working to drive your SEO set up will include an SEO specialist, copywriting team, web developers, and marketers. Collectively, these key drivers will work together to strategise your successful SEO campaign and bring it together in a way that reflects your business and brand both visually and in writing. What this means is that all SEO campaigns (from on-website updates to digital marketing campaigns on the Google Display Network) will support and align with your existing brand.
Technical Set Up
A lot of what goes into an effective search engine optimisation campaign is technical work–including on-page, off-page, and technical SEO tasks alongside key campaign drivers including Google Analytics, web hooks, website development, and more. Alongside the above team members, we take care of the hard yards on each individual platform that work to create, execute, and track the ROI of your campaign. All you have to do is wait for our updates about how well you’re doing–and let us know how our next set of updates or campaign tweaks can help you reach your goal.
With this in mind, you can appreciate the cost of SEO services will vary based on the experts included on your dedicated team. Beyond that, it’s always important to determine and communicate your campaign budget. With key campaign platforms (like Google Ads) offering drastically different results based on your available ad spend, it’s important that we know how much you have to work with to build and boost your presence online and find and convert new leads.