Valerie
Background
Valerie started her career in the broader field of business and marketing, but it wasn’t long before she discovered her passion for SEO, where she found the perfect outlet for both her analytical and creative talents.
Over the years of constant learning and hands-on campaign work, Valerie has developed a deep technical knowledge, proficiency in content marketing, local SEO strategies, and on-page optimisations with a focus on user experience – resulting in the impressive level of expertise that make her the highly sought-after SEO professional she is today.
Originally from Germany, Valerie’s career has spanned both European and Australian markets, which allows her to bring a unique international perspective to SEO that combines methodical European approaches and technical precision with Australian digital marketing practices and market insights.
Valerie is an active member of the SEO community in Brisbane and on the Gold Coast. She regularly attends and contributes to industry events such as SEO Collective in Brisbane, and she co-hosts the SEO networking event ‘SEO Beers Gold Coast’, providing a platform for other professionals in the field to connect and learn.
What does Valerie's day look like
As our Senior SEO Technician, Valerie’s day-to-day involves developing and executing SEO strategies for some of our large-scale clients.
Besides audits, analysis and implementation of technical, on-page and local off-page optimisations, Valerie focuses on aligning campaigns with her client’s overall marketing strategies and business objectives to ensure strong organic rankings and long-term growth.
Always pushing for excellence, Valerie consistently seeks ways to improve our products, processes, and efficiency while collaborating with her team.
Her analytical mindset and attention to detail ensure that our clients receive cutting-edge SEO solutions that drive real business growth.
What Valerie gets up to outside of work
Outside of the office, you’ll likely find Valerie enjoying the coastal lifestyle that drew her to Australia, spending time at the beach, soaking up the sun and trying out new brekkie spots on the weekends.
To keep her active side happy, she loves working out at the gym, hiking in nature, inline skating along the coast or stand up paddling on one of the creeks.
Dancing is another of her passions, perfectly complementing her energetic approach to life and work.
An adventurous spirit at heart, Valerie also loves traveling and exploring different cultures and off-the-beaten-path locations around the world.