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Category: SEO
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Aligning Your Rebranding & Digital Marketing Strategies
December 30, 2024
How To Avoid Negatively Impacting SEO & Digital Marketing Campaigns
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What Your Website Needs To Meet Google’s E-E-A-T Guidelines
December 19, 2024
Understanding E-E-A-T: Your SEO Success Roadmap Chances are, if you’re reading this, you understand that a website alone isn’t enough…
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The Ultimate Guide to Blogging for SEO
December 6, 2024
Boosting Your Website’s Performance with Quality Content In the SEO world, blogging has become a powerhouse for driving organic traffic…
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How To Optimise Website Images For Better SEO
June 5, 2023
Thought that your SEO tasks were limited to on-page copy alone? Think again. Among the many factors that can influence…
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How Do I Get A Higher Ranking With SEO?
May 8, 2023
Want to boost your presence online? If you’re ready to be search engine result #1, the EDGE Marketing team can…
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What Are the Different Types of SEO?
April 3, 2023
For the brand new business owner and fledging website developer, SEO can seem like a highly technical, “put it in…
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What is the Cheapest SEO Tool for Beginners?
March 27, 2023
Let’s cut to the chase–many new marketers, business owners, and solo-preneurs have heard about SEO but wouldn’t know where to…
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The Best SEO Plugins for WordPress 2023
March 6, 2023
New to the world of SEO? For the beginner, search engine optimisation can seem like a fast paced, ever changing…
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Why Your Website SEO Audit is Important for your SEO Strategy
January 23, 2023
Looking for quick wins online? If you’ve executed a digital marketing strategy, chances are you’re tracking multiple platforms, search engines,…
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What Can We Learn From Paid Search That Can Influence Your SEO Efforts
January 9, 2023
If you’ve been optimising your website to drive increased organic traffic from search engines for some time now, chances are…
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How PPC and SEO Work Together to Create Effective Marketing Campaigns
December 19, 2022
Wondering how to bring the various elements of your advertising strategy together? If you’re new to some of the more…
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How to Use SEO for YouTube
December 13, 2022
Thought that SEO was limited to Google’s search engine only? Think again. With YouTube now the second-largest search engine in…
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How to Use SEMRush for Website Optimisation
November 14, 2022
If you’re ready to take your website optimisation and online brand presence to the next level, SEMRush is the platform…
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How To Leverage SEO in eCommerce Brands
September 19, 2022
Ready to level up your brand? Whether you’re a young start-up or established business, understanding the importance of modern marketing…
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What Is the Difference Between SEO and Local SEO
August 29, 2022
Interested in connecting with more potential customers and leads in a given area? We may be biassed–but we think there…
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Can I See What Google Knows About Me?
August 22, 2022
How to Check What Google Knows About You and other Commonly Asked Google Search Questions. Ever wondered what information Google…
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How to Rank a New Website FAST
May 13, 2022
For new websites, establishing good SEO practices can be a challenge. As search trends change and industries develop, it can…
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SEO vs PPC: Which Should You Choose? Pros, Cons, and Statistics
April 19, 2022
If you're introducing a new product or business, you must answer one of the most critical marketing questions: What will…
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What is the role of heading tags in SEO
September 6, 2021
Visitors coming to your website need to be able to recognise your headings, which also need to be clearly identified…
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SEO for local business owners: The Lowdown
August 9, 2021
Starting a local business can be an exciting and rewarding experience. However, it can also be daunting and full of…
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A Guide to International SEO: Set Yourself Up For Success
July 26, 2021
The Ultimate Guide to International SEO: How To Get Set For Global Success So you’ve taken our company to new…
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The Importance of Anchor Text in SEO
April 22, 2021
The Importance of Anchor Text in SEO Search engine optimisation (SEO) is critical for your brand if you want to…
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Avoiding Google Penalties
February 11, 2021
How do you avoid a Google penalty? Everyone wants their website to appear at the top of Google searches, but…
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How to do keyword research
January 18, 2021
What is the purpose of keyword research? The primary purpose of utilising a keyword strategy is to ensure that your…
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How do search engines work and why should you care?
December 17, 2020
How Do Search Engines Work? There's no doubt that most of us know what a search engine is, in its…
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Link building strategies and their importance
October 20, 2020
In everyday life, you can talk about how awesome you are until the cows come home, but it's difficult to…
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On page SEO guide
October 6, 2020
A Comprehensive Guide to On-Page SEO On-Page SEO elements Simply building a website for your business or services is not…
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What is a sitemap and do you create one?
September 29, 2020
Having a strong Google presence is the main goal of any business with a website that's intended to generate leads.…
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What is robots.txt file and how to use it?
September 22, 2020
The world of search engine optimisation is intricate and complex, but we like to think it's a world full of…
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What is structured data? Everything you need to get started with Schema
September 15, 2020
We hope you're ready for another article filled with all the lovely technical stuff that excites our team, just as…
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